20 Tech Tools every start-up needs in 2024
A wide range of tech tools for startups to invest in productivity and maximise project resources.
Victoria OlajideProduct & Content Marketing at Devcenter
August 4, 2026 · 3 min read
In 2024, startups face serious competition and the race to access potential customers, and having the right business tools is very important.
Essential tools like AI-powered CRM systems help improve strong customer relationships and are cost-effective, ensuring your bottom lines are healthy while you grow your business.
The early stages of building a startup demand a sharp focus on reaching the target audience through various means like engaging blog posts and optimized landing pages, also by the support of user-friendly content management systems that might even offer a free version (or paid plan) to help manage project resources and team members better.
Tools for startups that improve team collaboration are very important, allowing data-driven decisions through various analytics tools and project management apps that keep everyone on track with business goals.
With the far-reaching use of mobile devices, investing in a mobile app can be a good idea to ensure your services are accessible to a broader audience, laying down a foundation for success in the early stages of your startup by maximising tools designed to track progress, improve efficiency, and ultimately, solve startup problems.
Here's a wide range of tech tools that could be beneficial for startups:
1. For Hiring and Human Resources:
- Gigson for hiring and collaboration with developers
- Gusto or Zenefits for payroll processing
2. For Communication and Collaboration:
- Slack or Microsoft Teams for team communication
- Zoom or Google Meet for video conferencing
- Monday.com or ClickUp is a project management tool
3. For Productivity and Office Tools:
- Google Workspace or Microsoft 365 for email, document collaboration, and cloud storage
- Notion or Coda for flexible document creation and collaboration
4. For Development and Coding:
- GitHub for version control and code collaboration
- Visual Studio Code or JetBrains for coding
- GitLab for integrated DevOps
5. For Cloud Services:
- Amazon Web Services (AWS), Microsoft Azure, or Google Cloud Platform for cloud infrastructure
6. For Marketing and Analytics:
- Google Analytics for website analytics
- Mailchimp or HubSpot for email marketing
- Buffer or Hootsuite for social media management
7. For Customer Relationship Management (CRM):
- Salesforce or HubSpot for managing customer relationships
- Intercom or Zendesk for customer communication
8. For Finance and Accounting:
- QuickBooks or Xero for accounting
- Expensify or Rydoo for expense management
9. For Design and Creativity:
- Adobe Creative Cloud for design (Photoshop, Illustrator, etc.)
- Figma or Sketch for collaborative design
- Canva for easy graphic design
10. For Security:
- LastPass is a password management tool
- VPN services for secure communication
- Cloudflare for web security and DDoS protection
11. For Collaborative Design and Prototyping:
- Figma or Sketch for collaborative design
- InVision for prototyping
12. For Customer Support:
- Zendesk or Freshdesk for customer support ticketing
- Drift or LiveChat for live chat support
13. For Legal:
- DocuSign for electronic signatures
- Ironclad or Juro for contract management
14. For Project Funding and Finance:
- Kickstarter for crowdfunding
- Stripe for online payments
- Brex or Ramp for corporate credit cards
15. For Business Intelligence:
- Tableau or Power BI for data visualization
- Looker for business intelligence and data analytics
16. For Code Deployment:
- Docker for containerization
- Jenkins or CircleCI for continuous integration/deployment
- Kubernetes for container orchestration
17. For Learning and Development:
- Udemy or Coursera for employee training
- Degreed for upskilling and continuous learning
18. For Backup and Recovery:
- Backblaze or CrashPlan for data backup
- Veeam for comprehensive data protection
19. For Survey and Feedback:
- SurveyMonkey or Typeform for gathering feedback
- UserTesting for user experience testing
20. Dev Team Communication and Engagement:
- Gigson for developer engagement and management.
